Where we add Value
The landscape within the localization sector is constantly evolving, and as a result, commercial teams need to transform. We work with language providers across different levels of maturity to build a Sales and Marketing transformation program.
Our Services Include:
Sales Strategy & Execution
Go to Market Advisory
Revenue Operations
Sales Enablement
Team Leadership
Functional design of the commercial organisation
Optimize the structure of business development, account management and commercial support
Understand your buyer centres and value proposition
Define and understand your customers and promote your USP’s
Productivity
measurement
Maximise the amount of time you spend on client facing activity, and limit activities that don't deliver value
Build a GTM Commercial Strategy
planning to ensure clarity of objectives on how you want to build your business
Design buyer aligned
sales processes
Build your process and messaging around your target markets
Health checks of your sales tech stack
Review and address any inefficiencies of sales tools within your organisation
Review pricing and compensation models
Ensure a simple, clear and
fair compensation model
is working
Understand and enhance Sales analytics
Define and build best practice metrics to drive the right behaviours in your commercial organisation
Case Studies
Small agency / Mid-Size agency
Small Agency
The primary objective of the initiative was to stimulate revenue growth in 2025 while preparing the business for a potential sale.
LSC was brought in to evaluate the existing business structure, client base, service offerings, and client-facing teams responsible for managing client relationships. The process began with a discovery phase, which involved stakeholder interviews and an analysis of documents and data to gain a comprehensive understanding of the company’s strengths and challenges. Findings and recommendations were then shared with the leadership team.
While providing tactical advice for immediate improvements, LSC also laid out a strategic roadmap to guide the company’s progression in the mid to long term. This roadmap became the foundation for crafting a robust Corporate and Commercial strategy, enabling the business to pivot from its traditional LSP model.
LSC subsequently supported the execution of the Sales & Marketing strategy, focusing on initiatives like standardizing sales processes, classifying and mapping accounts, optimizing pipeline management, and coaching the commercial team on solution-based selling. On the marketing front, efforts were directed toward redesigning the company website, generating inbound leads, maximizing social media presence, and organizing impactful events.
As a result, the company managed to restructure effectively while maintaining its day-to-day operations. This transformation positioned the organization to better serve and expand its client base while simultaneously enhancing its attractiveness during the due diligence phase of a potential sale.
Mid-Size Agency
Following a year of stagnant revenues, LSC was brought in to lead a commercial transformation initiative aimed at enhancing organizational efficiency and shifting the client-facing team towards a consultative sales culture.
The engagement focused on improving several key areas, including:
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Analysing sales productivity
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Revising and streamlining the sales process and infrastructure
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Developing sales intelligence and implementing a robust sales technology stack
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Establishing a dedicated sales operations function
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Coaching the team to adopt a consultative approach to understanding buyers
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Designing and rolling out a new commission structure
After evaluating the organization’s structure and client base, LSC devised a comprehensive Sales & Marketing strategy to serve as a blueprint for change. Internally, this involved creating a Sales Operations team to support the business, standardizing processes, setting sales intelligence KPIs, and integrating new technologies. Externally, the commercial team was empowered to allocate more time to understanding sector-specific buyer personas and adopting a solutions-focused sales approach.
LSC’s role extended beyond strategy to include hands-on support through sales team coaching, client profiling and classification, and crafting targeted messaging for consultative selling.
The transformation program, spanning a year, yielded impressive results, with revenues increasing by more than 25% year-over-year.
Lets discuss your goals
No hard sell — just a focused conversation to explore how we can support your growth strategy.
We’re here to listen, understand your goals, and share how we might help — no pressure, just insight.
Let’s start with a conversation. If we’re not the right fit, we’ll still point you in the right direction.